The Physical Economy: A Field Guide › Chapter 10
Dock Optimizer, built by Conmitto, is facility-operations software sold module by module, priced publicly, designed so the front line adopts it without training and carriers use it without accounts.
| Module | Price | What it does |
|---|---|---|
| Facility core (required) | $500/facility/mo | Dock scheduling with self-serve carrier booking links (no logins), dynamic slotting, multi-facility calendar, driver check-in/out with photos and timestamps, notifications, reporting. 25 seats included. |
| Inventory Manager | $1,000/mo | Mobile barcode scanning, up to 100K SKUs, FEFO/FIFO lot and expiration management, reorder automation. |
| Asset Manager | $800/mo | Asset lifecycle, depreciation, location and transfer history; IoT integrations. |
| Integration Hub | $1,000/mo | AI-assisted data mapping and bi-directional sync with WMS/TMS/ERP systems — including per-customer field configurations for multi-tenant 3PL life. |
| Equipment Pro | $100/mo | ELD/hours-of-service integration, maintenance, driver-equipment assignment (50 power units included). |
| Pro TMS | from $2,000/facility/mo | Brokerage P&L, lane analytics, fleet utilization, REST APIs and webhooks. |
Two capabilities deserve emphasis because they're strategic, not just features. Driver identity verification: government-ID authentication plus face-match at check-in, with MC/USDOT lookups against FMCSA data — the missing physical link in the industry's fraud defense, governed by a consent-first, biometrics-never-monetized legal architecture we've drafted to big-tech standards. Financial workflows: detention and accessorial billing with evidence attached, direct invoicing through Stripe — turning the industry's most-disputed money into documented, collectable money.
Where it runs today: Dock Optimizer's flagship network anchors in Indianapolis, where Hanzo Logistics runs its seven-facility operation on the platform — roughly 2,000 appointments a quarter, scan-validated shipping tied to WMS data refreshed every 15 minutes, and photo-documented custody on every load. Ronald McDonald House Philadelphia coordinates its three-site donation logistics on the same system. And because carriers adopt from the booking side without accounts or training, teams from RXO, J.B. Hunt, Kuehne+Nagel, DHL, C.H. Robinson, Ryan, Forward Air, Uber Freight, and a hundred other companies already book freight into Dock Optimizer docks every quarter. The network grows the way the industry actually works: one facility at a time, one booking link at a time.
You can experience the product in sixty seconds — no demo call, no account: book a (fake) appointment at dockoptimizer.com/book/conmitto. That booking page is the thesis in miniature: the industrial world, given the consumer-grade front door it never had. Questions, ideas, or a facility that deserves better: support@conmitto.io.
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